Internet Marketing Service Rates and Costs

As an Independant Marketing Consultant I offer a boutique-style service and unlike many larger agencies do not post a “fast food menu” of marketing services, where your needs are forced to fit into a defined service plan.Your needs and circumstances are unique, as should be your marketing strategy and related costing. I evaluate and quote each project individually and can usually offer several different pricing options, depending on what approach works best, based on your specific goals and budget. These options can include hourly billing, flat fee, performance-based and ad-spend pricing.

Below are a few of the more common services which can provide some idea of my pricing, which I’m positive you will find highly competitive for this market, especially when you take into account the individual attention your campaigns will receive, versus being just “another client” of a large agency with a junior assistant working on your account.

Google Analytics Basic Support Plan

This Basic Plan works well for companies who need help setting up Google Analytics from scratch, or configuring an existing account, and have a standard website configuration. Setting up Google Analytics properly is vital to ensuring that you are collecting useful, actionable data. I am certified by Google as a Qualified Analytics Individual and have years of daily experience gathering and interpreting analytics for both my own website’s as well as dozens of client sites.Plan includes:

  • Assistance with account creation and installation of tracking code
  • Configure Filters, Goals and Funnels
  • Troubleshooting, basic analysis and training
  • Cost starts at $600

    • Request a Site Evaluation and Quote

    Google Analytics Enterprise Support

    This plan is intended for large-scale enterprise sites, including sites with multiple domains or sub-domains, shopping cart systems, or customized analytics tracking code requirements. This plan includes more detailed weekly, monthly or quarterly reporting.

  • 24 hours of support, including initial set-up and configuration starts at $2400
  • Ongoing monthly reporting and analysis starts at $1000/month

    • Request a Site Evaluation and Quote

    Search Engine Optimization (SEO) Services:

    Because every company is different, as are your specific needs and objectives, I do not offer “cookie-cutter” solutions, nor do I price based on “rankings” or number of keywords or terms.Many factors can effect the initial set-up cost, including the number of pages to be optimized, ease of page editing (CMS?) competitiveness of industry and the need for content creation.

    Generally Optimization Packages span a 6 or 12 month term and start from:

  • Up to 30 pages: $1800 Initial Optimization + $550/month
  • 30 to 80 pages: $2400 Initial + $750/month
  • Over 80 pages: Quoted by project.

    • For an exact quote on optimizing your website 

    Request a Site Evaluation and Quote

    Google AdWords Account Set-up and Management

    The creation and set-up of a new Google AdWords Account, including writing ad copy and conducting initial keyword research, starts at $1200, and can increase based the complexity of the account and market being targeted.On-going monthly account management services are delivered based on an hourly rate, tied to performance, or as a % of your monthly ad spend. This will depend on the scope and nature of your specific campaign(s) and which approach delivers the best ROI within your budget.

    As a general guide only, my hourly management fee is $110. If charged on a % of spend, it is based on a sliding scale with a monthly minimum charge.

    For an exact quote on creating and/or managing your AdWords Camapaign

    Request a Site Evaluation and Quote

    Additional Services Offered

    In concert with my network of local Vancouver strategic partners, we offer a full range of website design, development, programming and marketing services.

  • Professional Optimized Content Writing (500 words per page)
  • Web Design and Developement Request a Quote
  • Graphic and Logo design and brand consultation Request a Quote
  • A/B and Multi-Variant Test landing page testing Request Quote
  • PHP Script installation and customization Request a Quote

    • ** IGLTA Members ask about the member discount on web design, marketing services and directory listings.

    		 Certified Google Advertising Professional - Adwords Consultant
    Google Analytics Qualified Professional Individual Consultant

    Michael quickly assessed our website and target market. His efforts propelled us from nowhere to the first page for targeted search results.

    Graham R., VP Business Development (June 10, 2010)
    Indicee Inc.

    Mike has extensive knowledge of SEO, Web-Marketing, Google Analytics and AdWords. His expertise enabled us to help us drive down cost of conversion and drive more qualified leads through our website. I would hire Mike again.�

    Mike M (November 18, 2009)
    HRMSsolutions.com

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